Amazon Theater

I love the creative approach to 'marketing' at Amazon. Rather than spend bucks on SuperBowl TV ads, it's much more cool to get excellent directors to make some movies. Just for fun.

This holiday season Amazon.com brings you Amazon Theater, an exclusive collection of five short films. This week's film, ''Portrait,'' is a comedy about a domineering fashionista (Minnie Driver) who learns a lesson about inner beauty--the hard way, of course. To see the film, click one of the links below or visit the ''Portrait'' page, where you'll also find download options and products featured in the film.

Portrait -- High Bandwidth | Low Bandwidth (Requires Windows Media Player)

Hmm, I wonder what the 'mms:' protocol is. Hmm, available only in Windows Media Player?